Last week, in my article MySportsBroker Launches Another Fantasy Sports Stock Market Game, Pro Sports Exchange, I erroneously wrote that Pro Sports Exchange (PSX) is a fantasy stock market for trading athletes. PSX is actually a fantasy stock market where fantasy players manage a portfolio of sports teams, and not athletes.
As I said earlier, while fantasy stock markets sound like good ideas, none of them have transcended into the fantasy mainstream. When I asked Denise Eckert, PSX’s Vice President for IT Marketing, why will PSX’s stock portfolio game will succeed, while many have failed with similar concepts, she replied, “It’s more realistic and more interactive. We believe that players are ready for a new game.”
I am now more convinced than ever this will be a game that can’t find the broad audience it craves.
Good luck to PSX as it fights for fantasy success.
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